Alyssa Croft

Alyssa Croft

Assistant Professor, Social Psychology
Director, Social Roles and Identity Lab
Alyssa Headshot

Psychology 456 (Office)
Psychology 438 A-B (Labs)

She, Her, Hers

Research Interests: 

  • Understanding how the self-concept is changed by social roles and societal expectations.
  • Examining the effects of group membership on perceptions and evaluations of the social world.
  • Identifying ways to promote positive and productive interactions within and between social groups.

Updated: 07/06/22

Selected Publications: 

  • Croft, A., Schmader, T. & Block, K. (2015). An under-examined inequality: Cultural and psychological barriers to men’s engagement with communal roles. Personality and Social Psychology Review19, 343-370. doi: 10.1177/1088868314564789
  • Croft, A., Schmader, T., Block, K., & Baron, A.S. (2014). The second shift reflected in the second generation: Do parents’ gender roles at home predict children’s aspirations? Psychological Science, 25, 1418-1428. doi: 10.1177/0956797614533968
  • Schmader, T., Croft, A., Whitehead, J., & Stone, J. (2013). A peek inside the target’s toolbox: How stigmatized targets deflect prejudice by invoking a common identity. Basic and Applied Social Psychology, 35, 141-149. doi: 10.1080/01973533.2012.746615
  • Croft, A. & Schmader, T. (2012). The feedback withholding bias: Minority students do not receive critical feedback from evaluators concerned about appearing racist. Journal of Experimental Social Psychology, 48, 1139-1144. doi: 10.1016/j.jesp.2012.04.010
  • Schmader, T., Croft, A., Scarnier, M., Lickel, B., & Mendes, W. B. (2012). Implicit and explicit emotional reactions to witnessing prejudice. Group Processes and Intergroup Relations, 15, 379-392. doi: 10.1177/1368430211426163


Courses Taught:

  • PSY 290A - Research Methods (2023)
  • PSY 360 - Social Psychology (2021)
  • PSY 496A - The Social Psychology of Success (2022)

*Year listed indicates when this individual last taught the specified course.

Updated: 11/16/22