Uri Lifshin

Real name: 
PhD Graduate Student


I am a PhD graduate student in the social psychology program, studying under the guidance of Professor Jeff Greenberg. I was born and raised in Tel Aviv, Israel, and finished my B.A degree in psychology  at the Inter Disciplinary Center Herzliya.

My research interests are primarily in experimental social psychology, with an emphasis on existential psychology and unconscious motivations. I am interested in a wide range of topics including motivation, prejudice, intergroup relations, aggression, self and identity and the human-animal relationship.

Selected Publications: 
  • Zestcott*, C. A., Lifshin*, U., Helm, P. J., & Greenberg, J. (in press). He dies, he scores: Evidence that reminders of death motivate improved performance in basketball. Journal of Sport and Exercise Psychology
    *Indicates co-first authorship
  • Lifshin, U., Greenberg, J. Soenke, M., Darrel, A., Pyszczynski T. (in press). Mortality salience, religiosity, and indefinite life extension: Evidence of a reciprocal relationship between afterlife beliefs and support for forestalling death. Religion Brain and Behavior. 
  • Hirschberger, G., Lifshin, U., Seeman, S., Ein-Dor, T., & Pyszczynski, T. (in press). When criticism is ineffective: The case of historical trauma and unsupportive allies. European Journal of Social Psychology.
  • Lifshin, U., Helm, P. J., & Greenberg, J. (in press). Terror management theory: Surviving the awareness of death one way or another. In M. H. Jacobsen (Ed.) Postmortal society: Multidisciplinary perspectives on death, survivalism and immortality in contemporary culture. Farnham: Ashgate Publishing.
  • Lifshin, U., Greenberg, J., Weise, D., & Soenke, M. (2016). It’s the end of the world and I feel fine: Soul belief and perceptions of end-of-the-world scenarios. Personality and Social Psychology Bulletin, 42, 104-117.
  • Ayars, A., Lifshin, U., & Greenberg, J. (2015). Terror management theory. Emerging Trends in the Social and Behavioral Sciences. Published online.
  • Hirschberger, G., & Lifshin, U. (2013). Prosocial behavior. In D. S. Dunn (Ed.), Oxford Bibliographies Online: Psychology. New York: Oxford University Press.
Courses Taught: 

Introduction to Statistics : Psy230
Social Psychology : Psy360 (Fall 2016)

Areas of Study: 

Social Psychology Psychophysiology

Research Program: